SECTION 1 – Foundational PROPERTY Knowledge

Module I – General Property Information (85 minutes)

  1. History – Know the history of how neighborhoods developed throughout the century
  2. Raw Land – Learn what developers look for when creating a neighborhood
  3. Approval Process – How to get a new neighborhood development approved
  4. Topography – Learn about the terrain issues that affect property development
  5. Soil – What effects does soil type have on a neighborhood
  6. Zoning – What you need to know about zoning issues and how to study those issues properly
  7. Maps – What are the basic types of maps that are available
  8. Natural Disasters – Learn about the different types of natural disasters and how they impact your clients

Module II – Property Improvement Information (70 minutes)

  1. Definitions – Become aware of the terminology differences throughout the country
  2. House Styles – Learn how housing styles are selected and approved
  3. Plans – Get familiar with the different plans that are used during the construction process
  4. Building Codes – How to identify and understand building code changes
  5. Construction Phases – Learn why phases are used and important issues regarding phases
  6. Building Process – Achieve a basic understanding of the construction process
  7. Utilities –What information you need know about your local utilities
  8. Hazards – Be aware of any hazard reports and know about potential property hazards

Module III – Essential Property Information (85 minutes)

  1. Sales Information – How to use the MLS in your role as Neighborhood Specialist
  2. Ownership – Learn how and why to investigate ownership information of a neighborhood
  3. Housing Types - Learn how and why to investigate the housing type information of a neighborhood
  4. Housing Mix - Learn how and why to investigate housing mix information of a neighborhood
  5. Tax Types – Learn how and why to investigate tax issues affecting a neighborhood
  6. Future Bldg Projects – Easily locate future building projects affecting a neighborhood
  7. Eminent Domain – Quickly find Eminent Domain concerns affecting a community
  8. HOA & Community Bylaws – How to discover the “red flags” that your clients need to know.


SECTION 2 – The PEOPLE and Surrounding COMMUNITY

Module IV - Key Neighborhood Information (100 minutes)

  1. Census – Finally learn the right way to use this powerful demographic tool
  2. Demographics & Generational Selling – Now you can understand the subtle differences in marketing to various generations
  3. Marital & Family Status – Take a look at an example investigation of consumer information from the Census
  4. Income, Employment & Education – What you need to know about locating and using the data
  5. Schools – Researching school information and making it available to your clients
  6. Activities – What are the neighborhood activities and use those activities in your marketing
  7. Weather – How to locate and use weather information in your marketing
  8. Crime - Learn to locate crime statistics and use them to your advantage